You needn’t opt for just one scent either, Scent Paring encourages you to be experimental by layering fragrance to create something uniquely yours. Be it spraying one scent and then another or mixing a Body Crème with a cologne. So mix your citrus, with your floral and a bit of spice to your heart’s content. Because some mornings you want to feel a little flirty, Peony & Blush Suede with Tuberose Angelica is always a good option whilst other days you just want to be cosy, try Wood Sage & Sea Salt Cologne with Dark Amber & Ginger Lily Dry Body Oil.

‘If you like it, it doesn’t matter!’ says Celine.  ‘If people compliment you then, of course, it is a boost. Wearing fragrance is like choosing clothes - if you feel comfortable and confident, then it works.’ But for those who need a little hand-holding, our Stylists are rather well-versed in the art of scent selection. So book a little me time and visit a store for a personal consultation or a scented Hand & Arm massage - and you thought fragrance shopping was stressful.

At Jo Malone London, each of our fragrances are created for both men and women alike. Our whole premise is to push boundaries. Celine explains: ‘We develop scents in new olfactive territories, which are both unexpected and wearable.’ You won’t see any names like Flirty Pink Water here. Our fragrances are named to honour our ingredients, take Lime Basil & Mandarin or Blackberry & Bay. Both with intricate fragrance architecture intended to produce beautiful clarity. So the scent is…. well… all about the scent.